In 1945, a group of Saskatchewan wheat farmers decided to pool their collective resources to start an insurance co-operative. In those first years, many Saskatchewan Wheat Pool field men wore two hats: carrying out the business of the Wheat Pool and selling life insurance for the new company.

The Co‑operators greatest fundamental strengths are its co-operative structure and community-based approach. The co-operative spirit which inspired their founders almost 60 years ago continues to guide the organization today and into the future.